DMV rapper Goldlink welcomed this 2016 releasing a triplet of videos from his debut album And After That, We Didn’t Talk, available here. Narrated by Londoner Kojey Radical and directed by the creative duo rubberband. – and with Melody Hansen’s illustrations – the projects seek to explore the man-woman relationship in a new way for a genre, rap, that has always been quite explicit, leaving little room for imagination.

In the three visuals, the rapper uses a very light and immediate language, trying to offer a more profound, poetic, less aggressive portratit of his past stories with his exes.

And it is not a case that there is also Kojey Radical, talented poet and musician from London, fusing music and words in a fresh, engaging and familiar way. Creative director of Pushcrayons, Kojey is a provocative artist with no compromises with whom we are already in love, very explicit when it comes touching hot and pop themes. If you are curious, enjoy Open Hand.

“And After That, We Didn’t Talk is a concept album, and outside of the typical music videos, I wanted to delve into the concept in a visually unique way,” GoldLink said. “Each piece doesn’t necessarily have a corresponding track, but instead expands on a particular emotion. The creative direction and titles—Pink, Blue and Orange—were a way for me to associate emotion with color through an arresting visual representation. It’s the same way people liken a song to a specific period in their lives”.

“With this project we really wanted to explore aspects male and female interaction using colour as catalyst both visually, audibly and emotionally” Kojey  told Wonderland Magazine “I wanted to keep a key focus on male insecurity and highlight the manner in which we, as men, choose to treat women. Each video seems to resemble a fleeting moment, intensifying the dialogue with every listen. It reflects just how much the little things we say can become so much more potent the more the moments replay in your mind”.

Watch the videos, below.

Pink: “The memory of someone you didn’t deserve—someone too good for you that you wronged just by being with them.”

https://vimeo.com/148818822

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